How to Work With a Designer

You’ve hired someone to help with your marketing. Wondering how to work with a designer? For many business owners, working with a creative of any sort – graphic, web, copywriter, marketing agency, etc. can be a bit scary and overwhelming. Many have never worked with someone else on their marketing and it’s not always clear…

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Should You Outsource Social Media?

“Should I outsource my social media?” is one of the most popular questions I get these days. My answer to this is similar to many answers to business questions: It depends. I’m not just going to leave you with this vague, and half-hearted answer. I’m going to tell you exactly why. The first thing I want…

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Top 7 Frequently Asked Questions about Facebook Timeline for Pages

Facebook’s newly launched Timeline for Pages caught most everyone off-guard. News had been traveling that Timeline for Pages was coming, and it was expected to be announced at the Facebook Marketing Conference (fMC) held in New York on February 29. Much to most of the world’s surprise, we woke up Februray 29 to Timeline already…

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Why Chris Brogan Told Me To Make My Website Mobile

Update: May 30, 2012. Since this post was originally written, I’ve completely redesigned this site to a Responsive Design. Responsive is a new design method that dynamically resizes the webpage to adapt to the device it’s being viewed on. This is something that must be created by a web professional, so for a quick and…

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Homepage 5 Point Checklist

I’ve been reviewing a lot of websites lately. Whatever industry your business is in, there are some common things that every website should contain in order to be effective in converting visitors into customers. Does your website contain each of the items on this 5 point checklist? If not, you could be leaving some serious…

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Five Essential Website & Blog Maintenance Tasks

There’s a mentality among some website owners that you can Set it and Forget It (a la Ron Popeil). I ask clients on my website project questionnaire what level of updates and maintenance they expect to do on their site and the overwhelming majority answer something to the effect of – “very little” or “never”.…

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A Tour of the New Facebook Timeline Feature

For this week’s post, I decided to give you a little tour around Facebook’s new Timeline feature. I’ve heard a lot of comments about Timeline, both good and bad. Personally, I think it’s a fabulous update – one that we won’t really see the true value in for several years to come. Just think about…

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The RIGHT Way to Back Up Your WordPress Site

You’re excited. You’ve spent hours tweaking and editing your site and it’s ready to launch. You may have paid a designer or developer hundreds or even thousands to create the perfect website to represent your company. If you paid someone else, they probably spent very little, if any, time telling you what to do for…

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How Much of My Business Website Can I Do Myself?

You own your own business; you’re fearless. There’s a world of success and wealth in your future. You can accomplish anything; you should be able to make your own website, right? How much of my business website can I do myself? Ah…the million dollar question. I get asked this question so often, it makes my…

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