So you want a WordPress website? Now it’s time to buy a domain and hosting. Your domain is like the address on your house, and hosting is the lot that contains the house. It’s the physical space where your website files sit on a physical server that’s connected to the internet 24/7. By purchasing hosting service, you’re essentially renting space on these machines along with a staff of people to monitor the machines,

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Domains and hosting can be a very tricky thing to understand about owning a website. Think of it this way: your website is like your house. Your domain is your address, or the house numbers on the front of your house. Hosting is the location where your house sits. You need to have a domain to tell the world where your website lives. You need to have hosting to house the actual website. They are not one in the same and you must have both. 

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picmonkey-featured

Do you ever need to make a quick tweak to a photo before you add it to your site? You need to change the size, crop, or adjust coloring quickly and are stumped to find an easy solution? One of my favorite down & dirty image editing sites is PicMonkey.

Why you should edit photos before putting them on your website

Often, people use photos from their cameras for their websites.

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akismet-featuredOne of the most frequent questions we get from clients about their WordPress websites is How do I get rid of the Spam in my WordPress Comments? Many people think their only option is to turn off commenting on their posts. Some even make the mistake of accidentally approving a spam comment in their blog and before they know it, they’re getting hundreds of spam comments a day. They’ve been whitelisted as a spam-friendly site and become a major target for spam bots.

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Did you know your website may be acting more like a boomerang and less like a strong magnet, attracting customers to your business? Imagine someone coming to your site and seeing a wonderful post you’ve written on your top 10 favorite resources for your industry. Each item contains a link to the site. Or, maybe you have all your social media icons running across the top of the page with huge arrows pointing to them.

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No One Ever Said Reading Google Analytics Was Easy!

How the heck do I read the results? How do I apply this information to my business? 

Maybe you’re like other business owners and know about this great tool, but have no idea how to interpret the information you receive, or find it overwhelming and confusing. Well, today is your lucky day, because I’m going to try to make it as easy as possible for you to get some use out of Google Analytics and discover the goldmine it is to your online marketing. 

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There’s so much talk about SEO (Search Engine Optimization) going around, it’s impossible to keep up. Chances are, if you’re a busy entrepreneur or small business owner, you have no time to waste learning the SEO tricks of the moment. You just want to improve SEO so your site has better search results, right?

When I was learning SEO, there was one thing I learned to improve SEO that made it instantly click for me.

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Update: May 30, 2012. Since this post was originally written, I’ve completely redesigned this site to a Responsive Design. Responsive is a new design method that dynamically resizes the webpage to adapt to the device it’s being viewed on. This is something that must be created by a web professional, so for a quick and simple solution, I still recommend WP Touch.

A couple of weeks ago, I was listening to a webinar featuring Chris Brogan.

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homepage checklistI’ve been reviewing a lot of websites lately. Whatever industry your business is in, there are some common things that every website should contain in order to be effective in converting visitors into customers. Does your website contain each of the items on this 5 point checklist? If not, you could be leaving some serious money on the table because people just aren’t enticed to further engage with you and your business.

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essential website maintenanceThere’s a mentality among some website owners that you can Set it and Forget It (a la Ron Popeil). I ask clients on my website project questionnaire what level of updates and maintenance they expect to do on their site and the overwhelming majority answer something to the effect of – “very little” or “never”. That’s no good. Websites are a little like cars in that they need maintenance and upkeep.

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