We’re all familiar with changing the oil on our car, right? It’s a necessary part of owning a car. Most of us wouldn’t dream of going for extended periods of time running on old, dirty oil, or with a filter that needed changing ages ago. So why isn’t the same true of your website? Granted, most websites don’t cost the same amount of money as a shiny new BMW, but if your website is the backbone of your business marketing (as most are),
You’re excited. You’ve spent hours tweaking and editing your site and it’s ready to launch. You may have paid a designer or developer hundreds or even thousands to create the perfect website to represent your company. If you paid someone else, they probably spent very little, if any, time telling you what to do for good housekeeping after the sites goes live. It’s strange to me, but I see that many web companies fail to provide their customers with proper instruction on how to care for their site after the project is completed.